Sports Event Management

Course Description

This course consists of thirty training hours of five meetings, four class meetings and one electronic meeting. The instructor and trainer for this course is Mr. Jamal Haddad, who will communicate with you throughout the course. The aim of this course is to develop the capabilities of the participants and improve their skills in the field of event management for sports institutions.

Objectives

Planning and preparing for sporting events in a more professional manner.
Organizing the various tasks in the sporting event.
Learn in depth about the components of organizing sporting events and dealing with them, including the various risks (material costs, political conditions, etc.).
Control and monitor the totality of the various activities before, during and after the sporting event.
Preparing the estimated budget for the sporting event.
The ability to build a special list (Check List) to organize sporting events and develop it as needed.
Understand marketing (including advertising), communication and its relationship to the event site and the event itself.
Conduct an evaluation of each event after its completion, and do not underestimate the importance of it.

Course Topics

Topic 1 Sports event management concepts
Topic 2 Planning sporting events
Topic 3 The art of managing and producing sporting events
Topic 4 Importance of a sports event site
Topic 5 Sports event marketing and sponsorship
Topic 6 Review of fieldwork results and general discussion

Course Mode

Blended (Online and Face-to-Face)

Course Level

Intermediate

Course Language

Arabic

Course Category

Business Administration

Project Management