Strategic Management

Course Description

This course will start with the objectives, importance, origin, and development of strategic management concept and practice. We will take you throughout the course identifying the most important topics in strategy and will also help you in building your own strategic plan. The following is how this course proceeds:

Topic 1 - The concept of strategic management and the stages of its inception and development will be introduced, in addition to an overview of the basic concepts of successful strategic management.

Topic 2 - The strategic management objectives and their importance will be identified and how to formulate the vision, mission and objectives.

Topic 3 - The concept of the external and internal environment and its importance will be introduced, in addition to the quadripartite analysis.

Topic 4 - The concept of strategic goals, their features, elements and how to formulate them will be introduced.

Topic 5 - The concept, components and uses of strategic alternatives will be introduced.

Topic 6 - You will learn how the strategic matrix works, the implementation of the strategy, and the steps for follow-up and monitoring of performance.

Topic 7 - The process of evaluating the strategy and its importance will be learned.

Objectives

Identify the origin and development of strategic management.
Identify the objectives and importance of strategic management for the success of the institution.
Recognize the external and internal environment and its elements and importance.
Understand the concept of strategic goals and their features.
Identifying the strategic alternatives for the organization.
Learn how to build a matrix of strategic alternatives.
Recognize the importance of the evaluation and control process for the strategy.
Understand the basic concepts of strategic management.
Enabling the trainees to formulate a strategic vision.
Recognize the nature and components of the SWOT Matrix.
Enabling trainees to become familiar with the elements of strategic objectives.
The ability to develop strategic alternatives in light of the data of the quadruple analysis.
Define the elements of strategy implementation.
Determine the relationship between the levels of strategy and the strategic review processes.
Defining the main tasks of strategic management, how it works and who needs it.
Building the participants' ability to distinguish between the elements of strategic management - vision, mission and goals.
Enhance participants' ability to construct and interpret the matrix.
Enabling trainees to formulate strategic goals.
Enhancing the trainee's ability to distinguish between different alternatives and when to use them.
Identify the steps, requirements and requirements for implementing the strategy.
Strategic control steps.
Identify the levels of strategic management.
Identify smart goals and their characteristics and how to formulate them.
Building a matrix of strategic alternatives.
Identify the steps for follow-up and control of performance.
Operational control steps.
Determining the importance of smart goals for the organization / project

Course Topics

Topic 1 - The concept of strategic management and the stages of its inception and development
Topic 2 - The strategic management objectives
Topic 3 - The external and internal environment
Topic 4 - Strategic goals
Topic 5 - Components and uses of strategic alternatives
Topic 6 - Strategic matrix
Topic 7 - Evaluating strategy

Course Mode

Blended (Online and Face-to-Face)

Course Level

Beginner

Course Language

Arabic

Course Instructors

Anonymous

Course Category

Business Administration

Managerial Skills

Project Management